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Weekly 3: Eisenhower Box, the Bee Gees & Better Writing


Idea Journal Weekly 3

September 24 · Issue #1 · View online
We combine 3 ideas to help you think differently and be more creative.

#1. To help you prioritize and identify what’s urgent versus what’s important, use the Eisenhower Box.
The writer and entrepreneur James Clear has written a great article on how to be more productive by using this simple matrix, which was inspired by former US President Dwight Eisenhower.
#2. What does effective CPR have to do with the song Stayin’ Alive by the Bee Gees? They’re both performed at 100 beats per minute (BPM).
Both the NewYork-Presbyterian Hospital and the American Heart Association have created Spotify playlists of songs that have just the right tempo to help save someone’s life.
Bee Gees - Stayin' Alive (Official Video) - YouTube
#3. Want to be a better communicator? Write like you talk.
As Paul Graham points out in his essay Write Like You Talk, and as marketing guru Seth Godin suggests in his blog post Talker’s Block, you can probably get your point across more effectively if you just write it the same way you would say it in conversation.
This emphasis on writing in a conversational style is also used by the folks at Head First Labs, the creators of study guides on subjects ranging from physics to WordPress.
Quote of the Week: "If you can't dream up worlds that might be, then you are limited to the worlds other people describe."
- Robert and Michele Root-Bernstein in their book Sparks of Genius
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