Author and marketing guru Seth Godin writes on his blog
that there are three ways for you to add value, “but one of them is more prized than the others”:
1. Tasks: these are incoming, and often set up for you. Your effort and skill allow you to tackle tasks one at a time, and then move to the next one.
2. Decisions: these often overlap with tasks. Multiple options are available, and you use your knowledge and judgement to pick the best one.
3. Initiation: this is an act of creation — when you break the pattern, take the leap, and create something new.
As Godin puts it, when we think about people who have made meaningful change happen, and organizations that have made a difference, it begins with initiation.
What value did you create yesterday? And tomorrow?